The new president of Toyota will take office next month and will fully promote electrification. Recently, "Nihon Keizai Shimbun" stated that the first electric vehicle launched by the Toyota Group will not be the mainstream small and medium-sized SUV, but the off-road flagship Land Cruiser and luxury RV. The pure electric version of the ES.

Japanese media said that Toyota will launch a pure electric Land Cruiser to enter the North American market.

Last year, I switched to the new TNGA GA-F off-road chassis. After a long absence, I launched a new generation of Land Cruiser. As soon as it came out, there was a rush to buy it. However, due to the global car shortage and other factors, this car has never entered the North American market. Japanese media pointed out that , Toyota intends to enter the market with electric vehicles.

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According to Japanese media reports, Toyota will start producing electric vehicles in North America in the summer of 2025. Not only will it be able to obtain high subsidies for electric vehicles in the United States, but it will also lower the price of local models and improve overall competitiveness. The first car is expected to be pure The electric Land Cruiser entered the North American market through its powerful off-road performance.

Lexus' next electric car is expected to be a pure electric version of the ES.

In addition, Lexus also puts the focus of electric vehicles on RVs. It is expected to launch the first electric RV in 2025. Japanese media speculate that it will be an ES pure electric version. The current entry-level IS model has also been rumored that the next generation will transform into electric. There are even a variety of models such as station wagons and hatchbacks to choose from.

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