Featherweight adds success with "Ella Baila Sola" and "Rosa pastel" 1:23
(CNN Spanish) -- Despite its global success, Featherweight lives the virality of its collaborations calmly and with its feet on the ground.
The Mexican singer was the fourth most streamed artist on Spotify the week of April 14-20. Also, "Ella baila sola" by Eslabón Armando with Doble P (as the interpreter is also known), dethroned "Flowers" by Miley Cyrus as the most listened song on the Swedish platform that same week.
Song of the Mexican regional reaches the top of the global top of Spotify 0:50
"I'm not going to lie to you that I do get everything very fast. There have been moments where it does destabilize us, but I think thanks to the team and the good chemistry we have, we have been able to cope with everything," Featherweight tells CNN Pop Zone, via Zoom.
"We continue along the path that we paved one day and we go little by little. We don't despair, we don't get greedy. Everything is at its own time. We have always told our team that God's timing is perfect and if it was given to us at this time it is for a reason," says the interpreter.
But how did Featherweight become the viral singer of the moment?
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The Featherweight Diary: It All Began on Its Pages
Featherweight's teenage diary was the one that gave him, unintentionally, the signal that perhaps music was one of the career paths he could follow.
"I started as a very plebs (boy), I was I think about 14 or 15 years old," Featherweight tells Zona Pop CNN.
"I wrote how I felt, I wrote a diary. And then I realized that he even rhymed, that the things he said were not things that people my age could do so easily. It was easy for me to compose," explains Doble P.
That escape, he says, helped him with the natural changes of adolescence and depression.
"As a teenager you go through many changes and you feel alone, you feel sad. I have always been a very depressive person and I think music for me is my therapy. When I write, when I sing, when I dance, when I take my steps, it's my way of bringing out my feelings and I think it's my therapy," she adds.
It was a few years until Featherweight released their first album. His album "Ah and what?" came to light in the midst of the pandemic, in April 2020. It was followed by "Efectos secundaria", his second studio album, released a year later and where he was already beginning to accumulate millions of reproductions on various platforms. In 2022 he released his EP "Sembrando" and in one year the growth he has had has been exponential.
Jazz, the unexpected genre that inspired Featherweight
Although originally from Guadalajara, Jalisco, Featherweight has been fortunate to live in different cities in Mexico and the United States, including New York, San Antonio, Texas, and Culiacan.
One particular trip to the southeastern United States made him take note of a jazz sound that he later added to his songs.
"I once visited New Orleans as a kid and fell in love with jazz. That's why the sounds of the trombone, the sounds of the charchetas (trumpets) in my music," he says.
"Everything is a mixture of my life and what I like to hear and what I like to do. And they are vibes that I try to transmit. At the end of the day, whether it's composing, whether it's singing, whether it's dancing. I think that's what people like, that I don't have an apparent filter. And that's who I am. It's my natural way of being," says Featherweight.
Two idols greet each other: Featherweight and Bad Bunny, together at Coachella 1:23
Double P: navigating the turbulent social networks
At present, some artists can feel identified with the history of Featherweight. Social networks catapulted him and led him to be in 2023 one of the viral singers with more projection in Mexican music.
Of course, his collaborations with Natanael Cano -who is said to be the creator of the lying corridos-, Junior H, Nicki Nicole, Yng Lvcas, Blessd, Becky G, Eslabón Armado, among others, have helped him to climb and be a common name in the music sector.
"My managers tell me I'm very viral on TikTok," says the singer over a leisurely breakfast and drinking an orange juice.
Of course, that attention on social networks appreciates her, although she is also overwhelmed by the hatred she encounters, she explains.
"I hardly get into TikTok because I see a lot of hate, I see a lot of negative comments. I think today social media has changed a lot from what it was before. I have always tried to focus on good comments, to ignore bad comments and people sometimes misunderstand things a lot. I saw some comments that he sure has attention deficit. And yes, I do have attention deficit, for something I am hyperactive, that is, I do not sit still and sometimes people misinterpret many things, "he says.
And despite these negative comments, Doble P is aware that thanks to its virality in networks is that it has managed to climb the charts.
"I am very grateful for all the love they have been showing me through social media. It is important to emphasize that social networks have been very helpful to me to go viral, to go global especially and I am very grateful to everyone who is supporting me, "he adds.
From being viral to having your record label
All this success has offered Featherweight the unique opportunity to form his own label, Doble P Records, with which, in addition to releasing his music, the Tapatío says he wants to help his friends make an impact and grow in music.
The first song that comes out under this new label is "Rosa Pastel", a collaboration of Peso Pluma and Jasiel Núñez, who is also the composer of the song.
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We are very excited because the first artist I signed is a very close friend of mine, is Jasiel Núñez, who is a new talent, which we are going to introduce you in this release of Rosa Pastel. He is the composer of the theme, he is a very talented young man. It motivates me to see my friends succeed, so I know that they are also motivated to see what I'm doing right now and above all to be able to infect them with that vibe that they can do it, that they can also be there, "says Featherweight.
Three days after its release, the music video is approaching six million views on YouTube and is in the top 10 trending videos on that platform.
Perhaps for diehard Double P fans, hearing the song won't come as a surprise. The interpreter has included her in presentations and several of those recordings have been distributed on social networks and other platforms.
"This issue was hacked to us. They hacked it all over us and at first (we were) very angry. But at the end of the day, people are in charge. People make viral what they want and especially what they like. We're so glad you liked it before launch. We haven't put out any advertising. The advertising the same people have done, "says the interpreter.
The theme is available on all major streaming platforms.
This interview has been edited and condensed for clarity.
Music Pop ZoneFeatherweight