The "Farmers Direct Sales Station" of Puli Township Farmers Association in Nantou County has opened a special area for "Puli Excellent Young Farmers", which was officially unveiled today.

(Photo by reporter Tong Zhenguo)

[Reporter Tong Zhenguo/Nantou Report] Nantou County Puli Town Farmers Association established a "rural community shop" many years ago to provide a platform for local small farmers to sell fresh vegetables, fruits and primary processed products. Last year, it was upgraded to a "farmers' direct sales station". Open up the "Excellent Puli Young Farmers" special area, gathering seasonal products of 16 young farmers. Not only are the plant doctors checking the checks, but also enjoy the price advantage when they are fresh from the place of origin. Today, when everything is rising, the super high CP value has become the local people's choice. secret base.

In order to provide diversified sales channels for agricultural products, the Puli Farmers Association used the space of the association to set up "rural community shops" many years ago to assist local small farmers in marketing. Agricultural products, reducing transportation and distribution costs, and shortening food miles. Last year, through the guidance of the Agriculture and Food Administration, the community shops of farmers’ associations were also expanded and upgraded to “farmers’ direct sales stations”. It is open every day except for festivals to meet the purchasing needs of consumers.

Considering the painstaking efforts of local young farmers in building their brands and marketing, the station has recently opened up a special area for "Puli Excellent Young Farmers". Today, the Farmers' Association held a Farmers' Day Commendation Event and unveiled it together. The brainchild of 16 young farmers gathered, including asparagus bamboo shoots, bamboo shoots, Shiitake mushrooms, corn, imperial guava, chrysanthemum, passion fruit, etc., have a wide variety of items, and they are also replaced according to the seasons, which is convenient for consumers to buy. The unit price of a pack of vegetables is between 20 and 40 yuan. The high CP value becomes a high-quality product for local people to buy. The secret base of fruits and vegetables.

Jiang Linyao, director-general of the farmers' association, pointed out that in addition to improving product quality and establishing brand packaging to make the products more refined, young farmers not only attract local folks, but also attract foreign tourists to buy them as souvenirs, and also increase Puli's visibility; Song Yuhui also said that the farmers' association plant doctors will check the products before they can be put on the shelves. "Local production and local consumption" has a price advantage, and more high-quality agricultural products will be put on the shelves for sale in the future.

Bai Zhengyi, vice president of the Puli Youth Farmers Association, said that the farmers' association provides guidance to young farmers on planting techniques and provides a sales platform so that farmers' fresh vegetables, fruits, and primary processed products can be seen by more consumers. This is the most substantial encouragement for young farmers.

Qingnong Chen Wenhao and Chen Fumin also affirmed that the "Farmers' Direct Sales Station" provides farmers with more diversified sales channels. They don't have to rely on a single sales model and avoid being manipulated or exploited in terms of prices, which will naturally help their income.

The "Farmers' Direct Sales Station" of Puli Township Farmers Association sells local fresh fruits and vegetables in accordance with the "local production and local consumption" policy.

(Photo by reporter Tong Zhenguo)

The "Puli Excellent Young Farmers" zone currently gathers 16 young farmers' products for sale.

(Photo by reporter Tong Zhenguo)