Hsinchu City’s New Year’s Shopping Street in Dongmen Old Town, which has been reopened for four years, is crowded with people, but it has been criticized for being reduced to ordinary night market stalls, and shoppers say it has no characteristics.

(Photo by reporter Hong Meixiu)

[Reporter Hong Meixiu/Hsinchu Report] The New Year’s Shopping Street in the old commercial district of Dongmen, Hsinchu City reopened this year after four years of absence. However, it was criticized as not a New Year’s Shopping Street, but a general night market with no special stalls. Crowds complained that Zhushi New Year’s Shopping Street was difficult to browse, and that a few stalls sold uncooked food, such as grilled chicken wings, which were cooked outside, but blood stains were seen on the chicken bones when bitten open. In addition, the space planning and moving lines were boring, which made people feel that there was nothing new.

The Hsinchu City Office of Industry and Development stated that this year’s New Year’s Shopping Street will be compared to the previous planning route. Except for the stalls, the surrounding area is the old commercial district of Dongmen City, and there are central shopping malls, central markets, and Dongmen Markets in the surrounding area. There are also North-South goods, snacks, candies, For traditional stores such as Spring Festival couplets, the public is welcome to not only visit the stalls on the New Year’s goods street, but also to walk around the old city business district, so as to stimulate the old business district to buy and revitalize the business district.

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The Department of Production and Development stated that this year’s New Year’s Shopping Street will run from now until January 29, mainly on Wuchang Street, Dongqian Street, Dongmen Street, Fuxing Road and other street corners. Although most of the stalls are mainly snacks, there are still children’s toys. Experience and special food, open from 8:00 am to 10:00 pm every day, the purpose is to hope that people will walk into the old business district during the Spring Festival and feel the lively atmosphere of the New Year.

In addition, Nianhuo Avenue also held the activity of "Gifts for all purchases in old town merchants". From New Year's Eve to the fifth day of the Lunar New Year, the accumulated consumption of stores in Wuchang Street, Dongqian Street, Dongmen Street, Fuxing Road and Central Shopping Center reached more than 2,000 yuan. With the invoice or receipt issued by the store, you can go to the New Year's Shopping Street service counter to exchange for a beautiful gift, limited to 200 copies per day, while supplies last.

However, many people who visited Zhushi’s New Year’s Shopping Street expressed disappointment that this year’s New Year’s Shopping Street is no different from a night market. Most of the stalls sell the same things as ordinary night markets. It is not familiar, and the scaffolding and booths are not distinctive. In addition, the planning of the circulation is not good, and the space is narrow, which also reduces the willingness to visit.

Vendors on the New Year’s Shopping Street said that there are quite a lot of people these days, but the buying situation is not as busy as expected, and they look forward to the people coming to the New Year’s Shopping Street to shop and buy.

Hsinchu City’s New Year’s Shopping Street in Dongmen Old Town, which has been reopened for four years, is full of crowds, but it has been criticized for being reduced to an ordinary night market stall, and shoppers say it has no distinctive features and their willingness to buy is not high.

(Photo by reporter Hong Meixiu)

Hsinchu City’s New Year’s Shopping Street in the Dongmen Old Town has been reopened for four years. There are many people, but it has been criticized for being reduced to an ordinary night market stall. There are many people who shop but are not willing to buy.

(Photo by reporter Hong Meixiu)

Hsinchu City’s new year’s shopping street in Dongmen Old Town, which has been reopened for four years, has a lot of people, but it has been criticized for being reduced to an ordinary night market stall. The space is small and the circulation plan is poor, and the public’s willingness to buy is not high.

(Photo by reporter Hong Meixiu)