Near the end of the year, many people prepare to plan their lives in the year 2023, especially about their careers.

After having to go through the monsoon, the COVID crisis for more than 3 years, activities must be stopped and many occupations, including businesses, may be closed.

Causing to adjust to change to get used to the new way

has affected lifestyle behavior

Being more careful in spending

Find a career to increase skills for yourself.

Not to be trapped in the success of the past

like a full glass of water, not ready to accept new things

Before next year, let's all try to reconsider the things that have happened in life.

ready to set goals for the future

bring information and analysis of rising and falling careers

And what needs to be adjusted in 2023 from the perspective of a marketing expert ”Dr. Phusit Wonglorsaichon” Director of aMBA Program, University of the Thai Chamber of Commerce

put to good use

because the economy in 2023 is still a ghost child

But there is a career that has recovered after the COVID crisis began to subside.

And the country is fully open to foreign tourists.

should help the economy to recover somewhat

“This year is clearly different from last year and 2023 cannot be said about tourism.

After a long hibernation bear

There will be a phenomenon that tourist attractions will be broken.

Whether it's airlines, hotels, transportation, traveling related to tourism, it will be a horde.

Because when the COVID is gone, everyone wants to travel.

Like Chiang Mai, everyone wants to go until the city collapses.”

The most prosperous career in the year 2023. There is a shortage of broken people.

Of course, the first group of careers in 2023 will be related to tourism.

Until there is a shortage of personnel for sure.

like an airline

The shortage of pilots, flight attendants, stewards and related occupations will be in dire shortage.

and more expensive plane tickets

As for transportation, both land and boat will be very prominent if Chinese tourists

Come back, it will be more enormous.

considered a career in tourism in the next year for sure

The second group, all technology careers are still going strong, whether Dev or Developer involved in various platforms.

both programmers

People who write iOS and Adroid systems or in Data Science (Data Science) in analyzing data.

Including activities related to cyber security (Cyber ​​Security) and careers related to Tech (Tech), where new graduates receive a starting salary of 3.5 thousand baht, which is considered a very strong career.

Not only in Thailand, but all over the world and will see tech companies

Stepping up to be listed on the stock exchange

group three from the past COVID outbreak

Make health matters very important.

whether pharmaceutical drugs

certified herbs

has continued to grow

and related to protection

Both physical therapists office syndrome

or hospitals associated with office syndrome

specialized clinic

there is enormous growth

and fitness, Pilates, elderly care businesses

Because Thailand has an increasingly aging society.

There are also spas and onsens that are growing exponentially.

become a highly scarce profession

"Career in the health group

also related to beauty

Obviously in skin care.

Originally only a group of women

join a group of men

from the elderly

come as a group of teenagers

And most recently, there is a hair transplantation business.

has grown exponentially

Because hair is a part that makes people have a better personality.”

Fourth group, digital marketing career

because everything is currently sold through online

Including e-commerce career

Content writers, graphic editors and related professions such as online sales, how to close sales?

found to be very lacking

“It's a really thriving career.

Whoever comes in gets hit."

The career shines on the day that crypto

Ngoi ruined

Fifth group, due to the crypto market

which used to rise and later fall violently

causing investors to lose money

Including NFT (NFT), a popular digital asset among young investors.

Until the transfer of assets to invest in bonds

bond fund

or mutual funds

make a career related to finance

Account Manager, CFO, Auditor

financial analyst

and internal control planners

quite scarce

Like a financial advisor, it's very important. Many companies are going public.

Make the IPO career another prosperous career

There are many other professions that shine

in the event group

travel entertainment

Arranging various concerts, stage plays will definitely come in strong, and the other two careers are quietly gaining momentum, namely, green energy engineers, clean energy, various renewable energy or EV cars, electric cars, and related to solar cells.

As for other occupations, it cannot be mentioned.

But I'm not sure if it will be strong or not.

In the training career group, give advice because in the past, some people have advised to give wrong advice.

until very worried

While there are real consulting professionals, they must consider the portfolio (Portfolio) as to how they have work and past experiences.

Career needs to be adjusted before it's too late.

When having a career

must have a career decline

But I don't want to use this word.

May use the word career to adjust in 2023, starting from the first career.

crypto investor

and lines related to virtual world technology

or metaverse (metaverse) from changing trends

may not be a professional

Because it came too early, it's not yet time, you may have to wait another 3-4 years or you may rethink whether to continue or stop at this point.

in the case of Mark

Zuckerberg

CEO and co-founder of Facebook

More than 10,000 employees had to be laid off.

Another career that used to prosper during the COVID period is online sales.

But now sales have fallen to normal.

like in a foreign country

Although still growing under normal conditions, but not growing continuously

may need to be more careful

especially the delivery restaurant

may encounter problems with higher cost of raw materials

and must pay another 30% to the rider app, resulting in no remaining costs

If it's a large restaurant

There may be no problem trying to attract more customers.

Even though it's a career that doesn't fall, you have to be careful.

Later career in the industrial group

More and more use of AI and robot technology has started.

If the electric train comes in, there will be no diesel car factory left.

causing industrial workers to develop labor skills in programming

Practice skills in controlling robots.

which is very necessary

Or change your career to do spa and fitness

“Don't wait for that day to happen.

Skills must be developed.

Or find a 2nd, 3rd career, everything depends on ourselves, we have to develop ourselves.

Because what was accomplished in the past is not what is accomplished today.

Must change the way of working not to be like the boiled frog theory

There is also a career in the environment.

Carbon dioxide measurement in the factory

Must develop yourself to seize more opportunities than others.

To constantly set a handicap

From the past year, there have been a lot of COVID crises and next year will be an opportunity, don't wait, don't get trapped in your past successes.

Finally, I would like to remind that the economic situation in 2023 abroad is likely to be in recession, but Thailand is still lucky in many things.

especially from tourism

causing the Thai economy to not suffer a severe recession

and rising interest rates

Be careful when borrowing a home.

You need to plan your finances in your pocket.

because OT will disappear

and the money in the pocket may disappear

There must be a 2nd and 3rd job that will eventually make the Thai economy grow.

Author : Purnima