Flagship store cafe in modern timeless style.

Thai Rath Edition

  • lifestyle

  • food

23 Jun 2022 07:15

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Make a big facelift, like Cafe Hopper, CPS COFFEE (C.P.S. Coffee) launches a new flagship store.

Under the concept of “Modern Timeless” from the creativity of To-Suparat Chinathavorn, a skilled cafe designer.

that has brought up the brand's identity to reinterpret

Transferred to a design that is modern and timeless.

together with the creation of a special drink and bakery menu

To appease coffee lovers to indulge in great tasting beverages and mellow bakeries.

In the midst of a new atmosphere that has never been experienced anywhere before!

with a Pet Friendly zone created especially for animal lovers

In the heart of the city, Sukhumvit 53 area recently.

Abhisit Singhsachathet, Brand Director of CPS CHAPS, said about the concept of creating this new flagship store.

caused by us

want to create a new atmosphere

for people who like to drink coffee and chill in the cafe

therefore making the shop more friendly

I felt relaxed when I stepped in.

Let people who don't drink coffee can try to open up to taste our coffee once.

with the intention of making this store like a flagship store

A gathering place for young people who love our atmosphere and coffee taste.

Which has invented a new menu Dirty Coffee (Dirty Coffee) specially for this branch.

Because I want all coffee lovers to taste new coffee flavors.

Meticulously crafted by expert baristas and a wide variety of bakeries.

So that everyone can indulge in happiness in an atmosphere that has never been experienced before.

To-Suparat Chinathavorn said that he has brought the brand's character with the meaning of the abbreviation CPS to convey to the design of the new store that is hidden behind a large white wall in the front.

In order to create attractiveness and appeal to people who want to come in and experience something new that the brand would like to offer.

What we picked up as the main idea in the design are the words COFFEE (coffee), PASSION (passion), SPECIALTY (specialty) and three points in the abbreviation.

to reflect the true brand character.

which is a coffee shop created with passion and care in creating menus.

Selection of coffee beans, raw materials and equipment, including the barista.

For C.P.S. Coffee, this new flagship store, in addition to tearing up the original design image.

All and also modify the brand logo to look more modern as well.

Including the selection of furniture that has been newly designed inspired by the intensity of coffee as well.

and a striking white wall with a unique color every day created by the refraction of light.

(The color of the foam layer floating on the coffee) is also an idea to decorate the shop.

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