Open a new shopping experience without borders.

Thai Rath Edition

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3 May 2022 6:02 a.m.

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Leading the trend all the time Recently, "King Power Mahanakhon" creates a new shopping experience without borders by opening the first flagship store "FIRSTER" (First), a multi-platform shopping shopping platform. beauty products

and lifestyle items

Strengthen the cool army as well.

“FIRSTER” at Siam Square Soi 7 with a total area of ​​more than 2,800 square meters, full of quality brands from all over the world, more than 750 brands in the beauty item group, including skin care and make-up exclusives.

that certifies that it is different from general brand counters

and many brands have never been sold in Thailand

In order to be a One Stop Destination, the only place that meets all needs, a new place in the heart of the city

“Chanchai Cherdchuwongthanakorn”, Chief Executive Officer of King Power Click Company Limited, FIRSTER Area Manager, said that on the occasion of celebrating the opening of the FIRSTER Flagship Store at King Power Mahanakhon and FIRSTER at Siam Square, we aim to create a new, modern experience.

and in line with the shopping trends of the future

both in beauty and lifestyle

that can answer

and understand all the needs of shoppers

ready to open space to update trends

and discover cool items from leading Thai brands and world-class brands closely

coupled with easy online shopping

at your fingertips in the form of O2O (Online to Offline) with the Vertical Shopping Concept, which is the first time in Thailand

to provide a seamless shopping experience.

and increase convenience for customers

Better both online and offline shopping.

It is truly an in-depth combination of the science and art of beauty and lifestyle.

Within the kingdom "FIRSTER" has created excitement for shoppers.

Each zone has a clear placement of products in each group, both in the “FIRSTER BEAUTY” category that collects must-have items from many leading brands.

Whether it's cosmetics, skin care products, personal items, beauty accessories.

as well as household items and aromatherapy

Both Thai brands and world-class brands that are popular, including 300 brands, and can't miss the best selection of beauty items from 10 famous brands for the first time in Thailand.

that will be available only at “FIRSTER” such as Abib (Abib), a skincare brand from Korea that focuses on moisture, suitable for sensitive skin, Balmain Paris Hair Couture (Balmain Paris Hair Couture), a fashion brand Top luxury from France

Distinguished by combining Hair essentials with fashion trends.

The latest from the runway, BEIGIC (Beijik), a vegan skincare brand from Korea,

Chantecaille, a world-class luxury skincare and makeup brand with a botanical concept, CULTI MILANO, a perfume, skin care brand.

and famous perfume from Italy, Dasique (Desic) make-up from Korea inspired by blooming flowers.

Ready to color to reveal the beauty of everyone from within, L:A BRUKET (La Bruguet) organic skin care from the west coast of Sweden, NAMING (Naming) Korean makeup minimalist style. l, Verso Skin care comes in the concept of Skincare Revolution, high-quality, scientifically researched skin care from Stockholm, Sweden and Woods Copenhagen (Woods, Copenhagen. n) A Danish beauty brand that will complement the look of a Scandinavian woman.

Dasique, a Korean makeup inspired by blooming flowers.

Ready to color to reveal the beauty of everyone from within, L:A BRUKET (La Bruguet) organic skin care from the west coast of Sweden, NAMING (Naming) Korean makeup minimalist style. l, Verso Skin care comes in the concept of Skincare Revolution, high-quality, scientifically researched skin care from Stockholm, Sweden and Woods Copenhagen (Woods, Copenhagen. n) A Danish beauty brand that will complement the look of a Scandinavian woman.

Dasique, a Korean makeup inspired by blooming flowers.

Ready to color to reveal the beauty of everyone from within, L:A BRUKET (La Bruguet) organic skin care from the west coast of Sweden, NAMING (Naming) Korean makeup minimalist style. l, Verso Skin care comes in the concept of Skincare Revolution, high-quality, scientifically researched skin care from Stockholm, Sweden and Woods Copenhagen (Woods, Copenhagen. n) A Danish beauty brand that will complement the look of a Scandinavian woman.

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