"Barbie" conquers historical figures at the box office 1:09

(CNN) -- "Barbie" has broken numerous records since its release on July 21 and the summer's blockbuster is close to breaking another.

Behind "The Super Mario Bros. Movie" for an estimated $48 million, writer-director Greta Gerwig's "Barbie" looks set to win the top spot as the highest-grossing film of 2023 in the United States.

"Barbie" grossed $155 million domestically in its opening weekend and last week joined the $1 billion club in global box office sales, a feat only achieved by about 000 films in inflation-adjusted history, Paul Dergarabedian, senior media analyst at Comscore, told CNN. While the "pink rush" has slowed in the past week, "Barbie" is estimated to have earned $50.33 million this weekend to maintain its strength in theaters.

The comedy about the iconic doll is estimated to have reached $525 million domestically and nearly $1.200 billion worldwide. "Barbie" grossed $10 million on Friday alone, earning an average of more than $11.3 million per day from Aug. 5-11. "Barbie" surpassed the $500 million national mark by the middle of its third week, while "The Super Mario Bros. Movie" needed more than five weeks to reach the milestone.

The combined release of "Barbie" and "Oppenheimer," dubbed "Barbenheimer," became a pop culture sensation and could revive a struggling film industry. Together, "Barbenheimer" was the fourth highest-grossing industry weekend of all time in North America, totaling $302 million. Most top-grossing films usually include elaborate action scenes and special effects, unlike "Barbenheimer."

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"I've been in this game for 30 years and the phenomenon of 'Barbie' and 'Barbenheimer' is as unprecedented as it is unpredictable," Dergarabedian said.

He added that the film's marketing campaign was the first hint that "Barbie" would be a blockbuster.

"The 'Barbie' marketing campaign set in motion a chain of events that led to the word 'Barbenheimer' being added to the popular lexicon by virtue of its shared release date with 'Oppenheimer,' and that's when we all knew that something special and unique was going to create a much bigger result than expected for the film, not only for the first weekend, but also for its worldwide theatrical release," Dergarabedian said.

In an interview with Collider last month, Margot Robbie, who produced the film in addition to playing the title character, shared a premonition she had at a greenlight meeting with studios.

"I think I told them they would make a billion dollars, which maybe I was overselling, but we had a movie to make!" he said.

"Barbie" is distributed by Warner Bros., owned by CNN's parent company, Warner Bros. Discovery.

CNN's Eva Rothenberg contributed to this report.

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