Radar announced the invitation of Ji Changxu as the brand new spokesperson to interpret the new watch style.

Recently, many South Korean male stars are popular and well-known, and have been favored by watch brands. Longine, a subsidiary of the Swatch Group, recruited Zheng Yusheng, Omega (OMEGA) recruited Hyun Bin, and Mido (MIDO) has Kim Soo-hyun. Now RADO of the same group has also announced the invitation of Chi Chang-wook as its spokesperson. Rado, which has not endorsed a new face for a long time, expressed the hope that Chi Chang-wook can create a new world and inspire more watch fans and audiences around the world.

Radar Captain Cook high-tech ceramic hollow watch, price undecided.

(reposted from RADO IG)

The 35-year-old Ji Chang-wook has more than 15 years of experience in the entertainment industry, and has accumulated high popularity with Korean dramas such as "Empress Ki" and "Healer". Every occasion will wear radar.

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In the first wave of image advertisements released, it can be seen that Chi Changxu is wearing the brand new Captain Cook high-tech ceramic hollow watch. The case, bezel and strap are all plasma ceramics, showing a low-key shining gray, and a rose gold crown. The time scales form a bright contrast.

The hollow structure of the dial fully presents the R808 self-winding movement inlaid with 25 gems. It is equipped with Nivachron™ anti-magnetic hairspring and has an 80-hour power reserve. It is expected to be launched globally after May.

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