LVMH Watch Week drives the fashion trend of the 2023 watch industry.

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LVMH Watch Week, which has returned to the entity after two years, has launched a series of new works from the group's four brands BVLGARI, HUBLOT, ZENITH and TAG Heuer in an attempt to create The existing features show a new atmosphere that is different from the past, combined with timepiece craftsmanship and popular pulsation, making it a hot topic on the bezel that cannot be missed in the beginning of spring.

Black gold with gender unlimited


two-tone (Two-tone) is a very fashionable design in the watch circle in recent years. The "black gold" appeared on the 2023 LVMH Watch Week, and it is suitable for both men and women watches.

Bulgari launched two black lacquered Serpenti Seduttori watches, one of which is made of rose gold to achieve a brilliant black gold color. Geli's background as a Roman jeweler.

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BVLGARI Serpenti Seduttori rose gold and stainless steel black lacquer watch, stainless steel case and rose gold bezel, quartz movement, hour and minute display, diameter 33mm, waterproof depth 30 meters, about 261,500 yuan.

HUBLOT launched a new limited edition Hublot Classic Fusion original watch with a diameter of 42, 38 and 33 mm. There are nine models in three materials: gold, titanium and ceramic. Among them, the gold model is in line with the trend of black gold and two-color, and the black lacquer dial With a gold case, gold hands and Logo, it presents a low-key and elegant aesthetic.

HUBLOT classic fusion series original watch (gold), 18K gold case, self-winding movement (diameter 42, 38mm), quartz movement (diameter 33mm), hour and minute display, waterproof depth 50 meters, (by Right to left) The price is about 749,000 yuan/diameter of 42mm, 638,000 yuan/diameter of 38mm, and 553,000 yuan/diameter of 33mm.

Special materials increase collection value


Adding special materials to watches to increase topics and collection value is one of the popular trends in the watch industry in recent years.

At the LVMH Watch Week, a variety of novel materials can be seen in the watch. For example, HUBLOT, which is good at playing colors with materials, has developed and launched the Big Bang Tourbillon Fluorescent Yellow SAXEM watch for three years. SAXEM is a special material for the aerospace industry. It is characterized by wear resistance comparable to diamonds. Sex and gloss, bright fluorescent yellow adds a fashionable atmosphere to the watch.

HUBLOT BIG BANG tourbillon fluorescent yellow SAXEM watch, polished and micro-sandblasted fluorescent yellow SAXEM case, self-winding movement, hour and minute display, tourbillon, diameter 44mm, waterproof depth 30 meters, about 6,540,000 yuan.

Brands that use rare precious stones as watchmaking materials and integrate them into high-complex watch designs also have ZENITH DEFY Extreme Glacier watches made of chalcedony. The clear chalcedony symbolizes the glacier scenery, which is in line with environmental protection issues and the spirit of adventure.

ZENITH DEFY Extreme Glacier watch, frosted titanium and chalcedony case, El Primero self-winding movement, hour and minute display, small seconds, chronograph function, diameter 45mm, waterproof depth 200 meters, 871,400 yuan, limited to 50 pieces worldwide Only.

Sports coaches wear smart watches


In recent years, smart watches have already existed independently. Many modern people own mechanical watches and also start with smart watches to meet the wearing needs of different occasions.

TAG Heuer Connected Caliber E4 smart watch 45mm sports version, launched a new "Trail & Hiking" cross-country hiking application, which can calculate from plane distance to height detection, providing more detailed data for running and hiking enthusiasts, case and strap The pin buckle is made of black sandblasted titanium metal, which is more light. It is also the first time in the TAG Heuer smart watch series that it is designed as a strap pin buckle. It can be worn faster and the user can have a better wearing experience. It is equipped with a quick-release special strap , a total of red, orange and blue three colors to choose from.

In addition, the Connected Caliber E4 smart watch 42mm golf version has added a powerful "Full Shot Tracking (Full Shot Tracking)", which starts tracking from the first swing in the round, and the system will automatically calculate the distance information of the next hole. The whole process can be fully recorded without touching the watch, which is more convenient and practical for golf lovers.

TAG Heuer Connected Caliber E4 Smart Watch "42mm Golf Edition", about 82,400 yuan.

The beauty of the hollow watch see-through movement


People who like mechanical watches love to appreciate the movement time of the movement. The small and complicated gear structures are interlocking and become an irresistible charm.

This year's LVMH Watch Week is also indispensable for hollowed-out watches. The Monza flyback chronograph watch that TAG Heuer made a grand return is just one example. The background of the racing car can be seen on the surface with clear blue paint hour markers, red chronograph hands and date windows. What is more gratifying is that the hollowed out surface allows a panoramic view of the beauty of the movement below, echoing the mechanical roots of the Monza chronograph.

ZENITH DEFY Skyline Skeleton skyline skeleton watch, under the background of practical wear and durability, uses the four-pointed star hollow dial to make the movement time and gear structure become the characteristics of the watch, and the fresh and visible four-pointed star echoes the ZENITH in the 1960s The "Double Z" logo has both modern aesthetics and historical significance; equipped with ZENITH's iconic El Primero high-vibration self-winding movement, it has become the most beautiful scenery in the hollow design.

ZENITH DEFY Skyline Skeleton series skeleton watch, stainless steel case, self-winding movement, hour and minute display, 1/10 small second dial, diameter 41mm, waterproof depth 100 meters, about 366,700 yuan.

TAG Heuer Monza flyback chronograph watch, carbon fiber case, self-made flyback chronograph movement, hour, minute and second display, timing function, date window, diameter 42mm, waterproof depth 100 meters, about 454,300 yuan.

〈Live on the spot〉


The 60th anniversary of the Carrera racing watch is re-engraved with a new look.


For the Chinese, the "60th anniversary" that symbolizes the first year of life is also worthy of attention. This year's LVMH Watch Week will present the unmissable 60th anniversary watch "TAG Heuer Carrera series".

Dating back to 1963, Jack Heuer, then CEO of TAG Heuer, launched the Carrera series of watches inspired by the "Carrera Panamericana" held in Mexico. Legibility, successfully setting the standard for chronograph watches and loved by racing drivers and celebrities.

In 2023, based on the second-generation Carrera watch model 2447 SN in the late 1960s, the most collectible black and white panda face plate design will be reproduced. Double hour markers, and black counters with high-contrast white markers, kick off the 60th anniversary of the Carrera.

TAG Heuer Carrera Chronograph 60th Anniversary Edition, stainless steel case, self-winding movement, hour, minute and second display, timing function, diameter 39mm, waterproof depth 100 meters, about 242,300 yuan, limited to 600 pieces worldwide.

TAG Heuer Carrera Chronograph 60th Anniversary Edition, stainless steel case, self-winding movement, hour, minute and second display, timing function, diameter 39mm, waterproof depth 100 meters, about 242,300 yuan, limited to 600 pieces worldwide.

TAG Heuer Carrera Chronograph 60th Anniversary Edition, stainless steel case, self-winding movement, hour, minute and second display, timing function, diameter 39mm, waterproof depth 100 meters, about 242,300 yuan, limited to 600 pieces worldwide.

Pictures provided by: BVLGARI, HUBLOT, TAG Heuer, ZENITH


※ Please refer to the announcement of each channel for the price and purchase conditions of the products.

Further reading:


<Fashion Avenue> Highlights of LVMH Watch Week It’s time to buy jewelry watches


2023 LVMH Watch Week Live