The LINE Pay love platform connects more than 90 charitable organizations, allowing each donor to inject money into charitable organizations according to their own concerns.

(provided by the operator)

[Reporter Li Lianghui/Taipei Report] Although the epidemic is still raging in 2022, the love of the people has not stopped. According to the latest donation report of LINE Pay, in 2022, LINE Pay's "Love Donation Platform" has raised a total of more than 380 million yuan in donations, annual An increase of nearly 60%, with an average of nearly 3 donations per year for each donor. In the recent earthquake in Turkey, LINE Pay also opened a "Helping Hand for Turkey/Syria" section, allowing users to donate immediately to those affected by the earthquake.

Mobile payment has become an important channel for Chinese people to donate in recent years. LINE Pay released the latest donation report. In 2022, the LINE Pay charity donation platform will collect more than 660,000 charitable donations, with a total fundraising amount of more than 380 million yuan, compared with the previous year's 240 million yuan ( excluding the "Taroko Charity Donation Project"), the growth was nearly 60%.

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Analyzing user donations, the amount of donations made by users through LINE POINTS accounted for 6.5% of the total amount of donations. Users who donated through LINE Pay had an average donation frequency of 2.9 times per person; the highest cumulative donation amount of a single user in a year exceeded 970,000 yuan.

LINE Pay's "Love Donation Platform" currently connects more than 90 public welfare groups, covering 13 categories such as "Youth and Child Care", "Disabled Services", "Elderly Care", "Animal Protection", and "International Rescue" , the platform allows donors to inject funds into charity groups according to the issues they care about through the "fundraising plan". According to statistics, more than 600 fundraising plans will be put on the shelves in 2022.

Recently, Turkey and Syria were affected by the strong earthquake and urgently needed rescue from all walks of life. LINE Pay has also set up a "Helping Hand for Turkey/Syria" section on the charity donation platform. The Foundation's Turkey and Syria Earthquake Fundraising Project provides immediate relief to those affected by the earthquake.

From now until February 19th, LINE Pay will display the achievements of the "Love Donation Platform" in the square in front of Songyan's "No. Issues such as special diseases, psychological support, and assistance for the disadvantaged pay attention to the needs of the disadvantaged, and immediately inject love.

From January 21st to February 19th, users who make a single donation of 100 yuan or more twice (excluding LINE POINTS and coupon discounts) will receive 18 LINE POINTS rewards.

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