Ford released the 2023-style FORD KUGA SUV today, bucking the trend and cutting prices.

(Provided by Ford Liuhe)

[Reporter Yang Yamin/Taipei Report] The haze of lack of cars continues to spread. According to statistics from the Ministry of Communications, the number of new cars registered in Taiwan reached 39,670 in November, a slight decline of 1.1% from the same period last year, but an increase of 8.3% from the previous month. From January to November, the number of new car listings reached 387,877 units, a decrease of 5.3% compared with the same period last year. Automakers have revised down their annual new car sales target from the original estimate of 460,000 units to 430,000 units.

Since next year’s Lunar New Year falls on January 22, which is much earlier than in previous years, car dealers are rushing to launch promotional discounts in November to stimulate buying momentum, driving the number of new car listings in November to grow compared with October, and imported cars will arrive in November. The number of Hong Kong vehicles increased, and the number of registered vehicles reached 17,590, an increase of 8.5% compared with the same period last year, and an increase of 7.2% compared with October; the cumulative number of imported vehicles registered from January to November was 168,664, which was still nearly 10% lower than that of the same period last year. .

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Affected by the shortage of cars, among the top 10 car brands by sales from January to November this year, only Hyundai (HYUNDAI) registered 14,012 vehicles, an increase of nearly 20% compared to the same period last year, and the listings of other brands declined; luxury cars The brand Tesla (TESLA) continued to grow. From January to November, the number of listings reached 7,502, an annual increase of nearly 40%. AUDI and VOLVO also grew against the trend, with annual increases of 15.9% and 8.4%.

The TOYOTA and LEXUS dual-brand brands represented by the leading automaker Hetai Automobile have registered a total of 131,653 vehicles from January to November, a year-on-year decrease of 1.8%; the number of China Motor’s MITSUBISHI and CMC brands has reached 38,952 vehicles, a year-on-year decrease of 10.3% ; The number of NISSAN and INFINITI brands under Yuri Motors was 22,496 vehicles, a year-on-year decrease of 14.1%.

Many car dealers have stated that the price of new cars will increase next year. Ford Liuhe Motor announced today that the 2023-style FORD KUGA SUV will cut prices against the trend. The price will be reduced by 60,000 yuan, and the price will be 1.039 million yuan, while the other models will be equipped with no price increase.

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